Jack of all Trades, Master of Some

Being head of a small company you quickly realise that your responsibilities lie far outside of the tasks in your main job description. Hence I am web-designing away at ten thirty on a Tuesday night. I won't lie I've always enjoyed fiddling with Photoshop and pals, and taking on these tasks has some advantages. In this case I can update my site as and when I fancy, making multiple tweaks without having to send seven emails and have a twenty minute phone call with a webmaster (if that is the correct term, que a barrage of corrections from real techies). So for now I am my own webmaster, one day I will have to devolve responsibility for tasks like these but for now I will continue to be a control freak. The debate about devolving responsibility, delegation, work/life balance and productive use of time I will leave for another post. Pop over to my website today to check out newly released editorial for Berlin based Kaltblut magazine.

www.leonardfashionconsultancy.com

www.amyleonardstylist.co.uk

Reverse Photoshopping!

The popular media's argument about fashion campaigns and magazines featuring images of women who's proportions have been photoshopped beyond realistic proportions is ongoing. "A crime", is the outcry, a travesty inflicted on all of the (inverted comma's) REAL WOMEN out there. Shoulders made wider than hips. People missing knees. 50 year old women with pert tits and not a line in sight. EVIL. WRONG. WITCHCRAFT!!!!! ok we get it, it may have gone a bit far.

BUT NOW.

A new "evil" trend has emerged.

Fashion followers and people who just happened to stumble across this blog I present you with (if you are not already aware...) REVERSE PHOTOSHOPPING!

Yes reverse. You see those pesky magazine folk are loathe to let go of their mac magic mice. In response to the public demand for more realistic images of "real" women's bodies they have now, wait for it... started photoshopping curves ONTO skinny celebs and waif-like fashion models!

Case in point (as highlighted by the cut blog) Megan Fox's errant stomach muscles:

Now you see them




Now you don't




Yes evil Mr Armani is no longer pushing images of a seemingly impossibly sinewy Victoria beckham He's changed tack and started photoshopping curves onto girls who are actually quite sinewy.



Que public outcry of WTF?

All the media/ "real women" ever wanted was some moderation right? But noooo pesky fashion folk couldn't be logical about the whole thing. They are giving the reactionaries what they want, images of women with realistic curves. But actually not really. A two finger gesture to the decriers? Maybe...


P.s. I've decided to define this reverse photoshopping trend "Potatoshopping". i.e. making skinny people look like they may actually have eaten carbs at least once in their lives. Go forth and spread it my pretties.